Sunday, May 24, 2009

use *this* A/C, electrify villages!

An air-conditioning manufacturer has an advertisement showing an TV these days which goes something like this ...

जो इतनी बिजली बचाए की
गाँव गाँव को बिजली पहुंचाए

The A/C saves so much energy that it helps electrify villages.

What a sham!

What about not using A/Cs in the first place? What about equal access
to electricity and then the question of giving A/C usage priority?
What about people who are suffering because of no access to electricity?

Never mind. The corporates are happy raking the mulah, dumbing down
the audiences with the in-vogue CSR type advertisements.